Using or Not Using Business Intelligence and Big Data for Strategic Management: An Empirical Study Based on Interviews with Executives in Various Sectors


Silahtaroglu G., Alayoglu N.

12TH INTERNATIONAL STRATEGIC MANAGEMENT CONFERENCE, ISMC 2016, vol.235, pp.208-215 identifier

  • Publication Type: Conference Paper / Full Text
  • Volume: 235
  • Page Numbers: pp.208-215
  • Keywords: Executive Information Systems, Big Dat, Decision Making, Top Management, Business Intelligence
  • Istanbul Medipol University Affiliated: Yes